Lexus India has kicked off the new fiscal year on a high note, reporting an impressive 19% year-on-year growth in FY 2024–25 compared to the previous fiscal year. This robust performance reinforces the Japanese luxury marque’s stronghold in India’s fast-evolving luxury automotive space, driven by its premium offerings, refined craftsmanship, and unwavering focus on guest experience.

The brand’s momentum didn’t just stop at the annual figures. The first quarter of 2025 saw Lexus India post a 17% increase in sales over Q1 2024, underlining the brand’s consistent upward trajectory. Spearheading this growth is the popular Lexus NX, which has rapidly emerged as a preferred luxury SUV among Indian buyers for its blend of elegance, performance, and cutting-edge technology.

Adding to this strong performance, March 2025 emerged as a record-setting month, with Lexus India registering its highest-ever monthly sales, clocking a remarkable 61% growth compared to March 2024. The NX model recorded exceptional demand during the month, while the RX continued to perform steadily. Together, the NX and RX SUV lineup grew by a staggering 63% year-on-year, reinforcing their stronghold in India’s luxury SUV segment.

Meanwhile, the LM, Lexus’s ultra-premium MPV, continued its stellar run, maintaining high demand and validating its leadership in the luxury mobility space. The recently opened bookings for the flagship Lexus LX also received enthusiastic customer response, adding further momentum to the brand’s growth story.

Sharing his thoughts on the brand’s robust performance, Hikaru Ikeuchi, President of Lexus India, said:

“We are deeply grateful to our guests for their unwavering trust and enthusiasm for Lexus vehicles in India. Achieving an impressive 19% growth in FY 2024–25, along with a strong start to 2025 marked by a 17% first-quarter growth, is a testament to our commitment to delivering unparalleled luxury and exceptional guest experiences. These milestones inspire us to push boundaries and continuously enhance our offerings. As we move forward, we remain dedicated to redefining luxury mobility, embracing sustainability, and exceeding guest expectations.”

Staying true to the Japanese philosophy of Omotenashi, which places the guest at the center of every experience, Lexus India has also launched its Lexus Luxury Care service package. This thoughtfully curated offering includes Comfort, Relax, and Premiere plans, giving customers the flexibility to choose coverage for:

• 3 years / 60,000 km
• 5 years / 100,000 km
• 8 years / 160,000 km

The package ensures a holistic ownership experience with a focus on convenience, value, and premium care.

As Lexus India celebrates eight years of operations in the country, the brand remains optimistic about sustaining this growth momentum through 2025 and beyond. With a solid product portfolio, a growing customer base, and a strong service promise, Lexus continues to strengthen its position as a leader in India’s luxury automobile market, committed to delivering not just vehicles but memorable journeys.